Archive | April, 2010

Subscribers: Video Interview with Cartoon Network’s Adina Pitt

As the Vice President of Content Acquisitions & Co-Productions, Adina Pitt is responsible for identifying and successfully negotiating broadcast deals for Cartoon Network as well as its sister channel Boomerang. These deals will be related to acquiring pre-produced series, specials and films. Her role as the key person in determining the influx of pre-produced television [...]

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The Best And Worst Network Taglines

Network taglines are an interesting marketing tool, and they’re not one thing to all networks. Most use it to define how they want us, the viewers, to think of their programming: Way More Than Cooking (Food Network), We Know Drama (TNT), Very Funny (TBS), Not Reality. Actuality (TruTV). Others go in a more lifestyle-defining direction, [...]

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Will Syfy’s First Reality Block Succeed?

(04/01) Will Syfy’s First Reality Block…

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