Work is more fun when the skills you hone on the job are transferable. That is, you develop skills on the job that can help you with another job or even, another non-professional part of your life. Over the past few years I’ve learned that the skill of “sales” is one of the most important, [...]
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The New Reality of Reality
So, you’re reading your trade magazines last spring and you see that the 2010 EMMY nominees for Outstanding Reality series are: JAMIE OLIVER’S FOOD REVOLUTION, DIRTY JOBS, MYTHBUSTERS, ANTIQUES ROADSHOW, KATHY GRIFFIN: MY LIFE ON THE D-LIST and … UNDERCOVER BOSS. And the next thing that occurs to you is “What do UNDERCOVER BOSS and [...]
Do I Really Miss Food Network?
As a self-proclaimed TV junkie and foodie, I think my heart skipped a beat when, last week, I attempted to tune into Paula Deen and, instead, was confronted with a chipper voice reading aloud Cablevision’s statement against Scripps network for choosing to pull Food Network and HGTV from its lineup. After self-medicating in a half-gallon [...]
Putting the “You” in CableU
Note: Ed Hersh is currently the SVP of Strategic Planning at Investigation Discovery. Formerly, he was the founder and Chief Creative Officer of StoryCentric, a programming/production consultancy providing insights to both networks and content creators. His experience as an executive and producer includes Court TV, A&E, and ABC News. In my consultancy, StoryCentric, I worked [...]
The Ratings Security of Spin-Offs?
You’ve just retired a series which has been successful for your network. You could take your chances on a completely new, original series or hey, you could reduce your risk by leveraging the the success you’ve had with the series you just retired with a clever spin-off? It happens often, and has been going on [...]
My Personal Experience With Walter Cronkite
One of the fringe benefits about working in our industry is the opportunity to meet and work with celebrities of all kinds. Rubbing elbows with the famous and almost famous from the worlds of music, science, sports, politics, history, pop culture, news, and of course, Hollywood. But, if you’re really lucky, you get to cross [...]
My Thoughts on the Media’s Coverage of Jackson’s Death
If you were anywhere in the world near a radio, TV or computer last week, then you might have thought it impossible to avoid the media spectacle surrounding Michael Jackson’s death. From nonstop coverage on all news nets to a tribute at the BET Awards three days after his passing, to documentaries on networks including [...]
Making Money With Video Online (C21 Social Media Report II)
It was clear that the most pressing question David Jenkinson, C21 Media’s Editor-in-chief and managing director, had for forum attendees was, “is there money to be made in developing video content for the Web?” The attendees were each pressed to give their perspective on this and share the business models they’ve setup to protect their [...]
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3D Programming – Friend or Foe?
3D is seen by many companies as the next frontier in entertainment. Manufacturers are busy developing and producing new HDTV’s in 3D. As of right now, the viewer will have to wear special glasses to watch the programs. In-fact, there are many hurdles: a third of viewers may be physically unable to watch 3D; movie [...]